4. Paid attraction methods

ABOUT THIS LESSON

In this video you'll learn everything you need to know when it comes to attracting clients using paid advertising. You'll learn how paid advertising works and the specific funnel we use with it to generate qualified appointments. You'll learn how to use Facebook ads to attract prospects, push them through our funnel, use natural selection to find the ones who are ready to buy now, get on the sales call with them, use our conversion script, and sign up them up as clients.

Here's what we cover: 

  1. What paid client attraction is, how it works and how we can use it to get clients and scale
  2. A high level view of paid client attraction and the fundamental numbers that make it work
  3. The two components of paid client attraction: Facebook ads and the Fragmentation funnel
  4. Fragmentation funnel walkthrough to see what it looks like and how it works