Intent Data

A very interesting concept to generate contacts is to know their previous interest in something.


If someone has attended a course/event or is in a blockchain group, they are more likely to be attracted to your solution if it is something blockchain related.


Obvious.


But how to know the interest of these people?


It is what is known as "intent Data" and Linkedin makes it relatively easy for us by using some of its features to create databases of contacts interested in the topics you sell.


I leave you a video with the strategies and concrete actions that you can use:



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