Tools to improve your strategy

To spy on your competition

Doing so has many advantages that will allow you to:

1. Understand your market better
2. Improve your marketing
3. Identify gaps in the market
4. Make plans for the future

For this we present three free options:

Facebook Library:

It is about of the most complete to be free.

1. Through keywords. You can search in any country and choose the category of the ads. You can see all the details of each ad.
2. You will be able to see all the active ads of any company that is advertising on Facebook
3. It offers advertising transparency by providing a complete searchable

collection Once we enter, we will have to do the following:

1. Select a region, it can be any.
2. Select the category of the ad.
3. Do the search, this can be by keywords or directly with the name of a company

From each advertiser you find you will be able to:

1. See the image or video of the advertiser
2. See the copy of the ad
3. Visit the site or landing page of the ads
4. Date of publication
5. Data such as segmentation and allocated budget you will not find
6. See all the active ads you have

If you want to know more about the Facebook Library

Sparktoro:

Requires registration.

1. Its operation is simple, when you do a search using keywords you will see the trends.
2. On this platform you can also see the engagement of your RRSS in the form of statistics.

BigSpy

Requires registration.

It has the AdSpy function, which will allow you to search advertisers by keywords. Trial version limited to 3 searches per day.

It shows you ads from different platforms: Facebook, Instagram, YouTube, Twitter, among others.

Templates for B2B copy

If you want to start creating copy with great impact on your audience, we leave you this template with copies. You just have to adapt and complement them with the information of your service.

Templates copies to schedule a meeting

Example

We also share an example of how to fill one of these:

-------------------------------- -------------------------------------------------- -------------------------

Taking the following template as an example:

Copy:

[TARGET AUDIENCE]

Sound familiar?

[PAIN POINT 1]

[PAIN POINT 2]

[PAIN POINT 3]

[PAIN POINT 4]

[PAIN POINT 5]

The point is that [EXPLAIN HOW YOU EXPERIENCED SOMETHING SIMILAR]

But... What we have learned far exceeds the mistakes...

We have a [PRODUCT/SERVICE] that:

[SOLUTION TO PAIN POINT 1]

[SOLUTION TO PAIN POINT 2]

[SOLUTION TO PAIN POINT 3]

[SOLUTION TO PAIN POINT 4]

[ SOLUTION TO THE PAIN POINT 5 ]

What are you waiting for?

Book your free strategy call today to learn how [SERVICE] can help your business:

 [LINK TO CALENDAR] 

-------------------------- -------------------------------------------------- -------------------------------

In our ad it looked like this: