Template The Foundation Template 2.0

The Target Persona (TP) and Foundation Template:

This is the most important template in the entire program.

The base on which our entire system moves.

Don't be in a hurry to fill it out. It is better to take 5 days and do it well.

It is a living document that will be adapted with the responses of your clients.

Access the fundamentals template here: https://docs.google.com/spreadsheets/d/1H1GS8A7UwXG6LmewNKbQxpaoeyRNR4B1u-KyBxxGQRI/edit?usp=sharing

Make a first copy of this template and fill it in with the team. Have 2 other blank copies that you will fill in during the interviews with clients and a final version where you will merge all the learning.

1. Initial: The one you will fill in with your team. Don't overthink it and fill in as much as you can.
2. Validation 1: The one you will fill in with the first validation with clients.
3. Validation 2: The one you will fill in with the first validation with prospects.
4. Final Version: The fusion of the other three that we will put to work.

Here we leave you a list of sectors that are not "having such a bad time" with their equivalence on LinkedIn so that you can better focus your strategy if your product is transversal: https://docs.google.com/spreadsheets/d/1SICjhaI- KeHOwIn09aJ7Kfovtt9Jjw2OQROSIndV7Fk/edit?usp=sharing

Video:

Tasks:

Make a copy and put it in the folder you shared with us.

Fill in what you can, what you are clear about, if you don't have everything, nothing happens. Just fill in a first version.

When you have it covered, book an appointment with us to review it with you.