Manual of actions with decision-making committee
Connect and qualify (general description)
- Connect with members of the purchasing committee (not only with the decision-maker)
- Build a relationship through previous conversations / invitations to your events (DO NOT SELL)
- If they ask you what you do or are interested for your services, yes, ask qualification questions ideally in a call/zoom
Benefits
- Understand the influences of decision making
- Update your positioning based on interviews
- Create a predictable process that any SDR can run
- You will create specialized content and position yourself as a benchmark