Let's go back to the axe example in the previous lesson.
Extrapolate this to your business:
If the result isn't demonstrated visually, it's incredibly hard to understand, and even more difficult to put into action.
Visuals create common understanding, and tap into our ability as humans to make rapid calculations based on visual input.
Our shared visual references outstrip our shared verbal references, they don't rely on us having the same vocabulary, speaking the same language, or studying the same topics.
(these graphics are all included in the Figma workspace for you to experiment with.)
When comparing the scale of two or more things, we understand Z is more significant than Y is more significant than X.
When looking at a spectrum of information, we understand the position of each element depicts its position between two variables.
When looking at a timeline, we understand the sequence of events plotted from left to right implies their chronological occurrence.
When looking at a Venn diagram, we understand the overlap depicts a combination of the factors represented by the individual circles.
When looking at a flow chart, we understand the representation of a decision changing the outcome.
When looking at a diagram that depicts hierarchy, we can instantly decipher the most important elements from the least important.
When looking at gestural data, we understand the labeled axis' of a graph can be used to demonstrate their influence on the "plotted" variable.
When presented with a loop, we instantly understand the real-world scenario being implied.
When looking at data plotted between two variables, we can understand and compare the difference between two entities being assessed via the same criteria.
Watch the video below for a contextual overview of how you can leverage symbols to transcend language: